About Bruce

In 2007, after a 25-year career in Retail Management, Bruce started his own Insurance agency focused on working in the group and individual benefits market.   In the fall of 2013 Bruce became a partner with L.E. Goodgame & Associates and in April of 2014 he stepped into his current role as Owner/CEO at L.E. Goodgame & Associates when Larry Goodgame retired.    One September 1st , 2024 Bruce joined the team at Legacy Insurance Partners. 

He has served as President of the North Carolina Association of Health Underwriters (now called the National Association of Benefit Insurance Professionals) and served on the State Insurance Commissioner’s Agent Advisory Committee for Life & Health policy.  Bruce’s primary focus is working with group client’s benefits, ACA information and compliance.  

Bruce is a graduate of Carson Newman University with a BA in Speech and Communications.  He and his wife Jennifer live in the Weddington area of Union County. They have a daughter, Christina who lives and works in Knoxville TN as a Clinical Emotional Health Therapist.  They are members of Weddington Methodist Church where Bruce sings in the choir.

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